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Chapter 14

 How Home Depot Brings Value by Marycruz 

Home Depot recognizes the responsibility they have for the environment. Home Depot is committed to offering products that are safer for the environment by selling greener products, and do things that can make a difference to the health and well being of millions of people and their communities. Home Depot offers an eco option. In October 2017 Home Depot was committed to working with suppliers to reduce the indoor air quality impact of chemicals used in the products they sell. For a products to be classified as an Eco Options product the supplier must document attributes that prove it has less of an impact on the environment than comparable products in the same category. This is really important because by doing so Home Depot will continue to keep customers who really have an importance of keeping and using environmentally friendly products. This is how they bring value to their customers. 






Home Depot Psychographics
By: Niousha Khosrowyar  

Over the last few years, buying environmentally friendly prod-ucts for the home has become an increasingly important consideration for homeowners looking to make "green" improvements to their living space. Consumers feel the need to add environmentally friendly, “green,” products and practices to their homes in order to make it healthier and more comfortable. The industry’s main stores, The Home Depot and Lowe’s, have added “green” products such as flooring, lighting, paneling, materials such as paint and varnish, appliances, heating and cooling systems, and electronics. As the world adjusts to “going green,” the Home Improvement Industry is adjusting to provide environmentally friendly products and options for the consumer. 

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